Salt Lake City • Parent-led • Nonpartisan

Salt Lake City is growing.
Not for families.

We fight for two things: parks families can actually use, and homes they can afford to own. No party politics. Just parents who want SLC to work for their kids.

🌿

Parks that work

Clean, safe, maintained — every neighborhood. When parks work, families stay. When they don't, families leave quietly.

🏠

Homes families can own

No amenity keeps families here if they can't buy a home with room for their kids. Ownership is the anchor.

👤

Parent-led. Nonpartisan.

Families are a constituency. We show up at city hall to make sure SLC's decisions reflect that.

4
Elementary schools closed in SLC in 2024. The families didn't disappear. They moved.
0
Organized, sustained family advocacy in Salt Lake City. Until now.
2
Levers that change everything: parks families can use and homes families can own.
Why We Exist

Families are leaving.
Nobody's fighting for them to stay.

In 2024, Salt Lake City closed four elementary schools. Not because of budget cuts. Because the kids weren't there. Families are leaving the urban core, and the city has no organized voice fighting to keep them.

"Two things sit at the center of that equation: parks families can use and homes families can own."

We're here to change that.

🏭

4 schools closed in 2024

Four SLC elementary schools shut down last year. Not from budget cuts, but from empty desks. Families left, and took the next generation with them.

👪

The metro is booming. Families aren't.

SLC keeps growing in population, investment, and profile. But the share of households with school-age children keeps shrinking. A city can grow and still hollow out.

💳

Families have no seat at the table

Parks are underfunded. Zoning ignores family-scale housing. City decisions get made without a sustained family voice. That's the gap we're here to fill.

Parks

Parks that are actually
worth showing up to

Not new parks. Better ones. We push for the basics every family deserves, and we hold the city accountable for delivering them.

01

Consistent maintenance

Trash picked up. Equipment fixed. Graffiti gone. In every neighborhood, not just the ones that get attention.

02

Clean, open restrooms

A locked or filthy bathroom ends a family's visit. It's a small thing with an outsized impact on whether parks get used.

03

Safe places to play

Kids should be able to run around without parents on edge. That means real attention to safety, not just lip service.

04

Shade, water & modern playgrounds

Three hundred days of sun is an asset, unless there's no shade. Splash pads and tree canopy aren't luxuries in a desert city.

05

Public accountability

We publish park condition reports, track maintenance budgets, and show up at city council. Advocacy without data is just noise.

Housing

The housing conversation
is missing families

Everyone's talking about density. Almost no one's talking about family-scale housing. There's a difference between adding units and building a city where families can put down roots.

🏛

Multi-bedroom for-sale housing

Townhomes and for-sale homes with room for kids should be an explicit planning priority, not an afterthought when studios fill up.

📑

Density that includes families

Row houses, cottage clusters, townhomes in walkable neighborhoods. Growth that makes room for families, not growth that prices them out.

🔑

A path to ownership

Renting doesn't build roots. Ownership ties families to a place and gives them a stake in it. We push for policies that make that possible.

🚫

Protect what already exists

Family-sized homes are disappearing to investor conversions and short-term rentals. Protecting existing stock is just as important as building new.

Our Approach

Not left. Not right.
Pro-family.

We're not anti-growth. We think SLC can grow and still be a city where families thrive, but only if someone is consistently making that case. Safe parks and family-scale housing aren't partisan issues. They're what every parent wants, regardless of how they vote.

⚖️

Nonpartisan by design

We don't endorse candidates or align with parties. We align with parents, whoever they are and however they vote.

🏛

Pro-growth, pro-family

We support a growing SLC. We just insist that growth make room for families, not squeeze them out.

📋

Show up and stay

We publish assessments, track budgets, and appear at city council, not once but consistently. That's how advocacy actually works.

Join Us

SLC can be a city
where families choose to stay.

That won't happen on its own. It takes parents showing up: at city council, in the budget process, in the conversation. If you believe SLC should make room for families, we want you with us.

A city without children isn't growing. It's hollowing out
Families shouldn't have to move to the suburbs to find a park that works
Owning a home in SLC should be possible for the families who want to raise kids here

No spam. No party politics. Just parents who want SLC to work for families.